I wrote the new end line of ‘Together We Thrive.‘
I also came up with an art direction and branding technique used across the business globally.
And also copied many times since by other brands.
It won Saatchi & Saatchi the account in 2015.
The line and technique has become the basis for not only Saatchi & Saatchi to work to, but also Grey and JWT globally.
A lot of creatives have this on their site and have dined out on it. I came up with it.