CREATIVE DIRECTOR

About —

*laughs at own joke*

I am a creative director and senior creative, freelancing whilst looking for perm.

I’ve been fortunate enough to have long-term contracts over the past 5 years that have kept me fulfilled creatively and grown me professionally. 

I have often been parachuted into departments and have had to learn about the project and people involved quickly.  Managing teams and clients effectively and efficiently.

My latest project was a year FTC on Sprite at Ogilvy One.  I took the role to grow my portfolio and knowledge on experience-focussed projects.  I managed and forged great bonds with the creative and client teams to push a campaign teaming Sprite with spicy food.  The project caused such impact it went from an EU campaign to a global one in 6 months.  

Prior to this role I returned in-house to BBC Creative, my second time at the public service broadcaster.   I was given the great responsibility to creative-direct brand projects for the network.  Managing and presenting to multiple stake-holders, right up to the CMO level I led a campaign for the BBC’s children’s and live events offerings. As well as the brand’s creative response to the cost of living crisis.  

I started freelancing at Uncommon Creative Studio 3 months before we went into lockdown. I have been back multiple times since as I love the pace and creative output of the place.  I’ve learnt so much from the founders that I put into practice wherever I’ve been since.  

I cut my teeth creative-directing at Saatchi & Saatchi’s.  I was given accounts and teams to manage on brands that I helped win in pitches - including Richmond/Kerry Foods, HSBC, Robinsons(Britvic) and Direct Line.  

I pride myself on being involved throughout the whole process. I love talking to clients, taking their brief,  looking for truths and behaviours to form a strategy.  Then sitting with creatives to help land a creative launch pad for sticky, populist platforms.  

Freelancing has meant I’ve been exposed to so many company cultures and finding out what makes people tick (and get ticked off!) that I take into every role I take.I am confident presenting to a zoom room or a boardroom.  

I’d love to bring my energy and experience to whatever you can throw at me.



Awards —

2024 Creative Circle - Bronze Best Animation Design(Square Eyes. BBC) Bronze Best Writing for film (Square Eyes. BBC) Bronze Best Animation Story(Square Eyes. BBC) Bronze Best Animation Design(Square Eyes. BBC)

2024 Creative Review - Square Eyes.BBC. (honourable mention)

2024 D&AD - Square Eyes.BBC. (shortlisted)

2024 Creative Circle - Bronze Best Animation Design(Square Eyes. BBC) Bronze Best Writing for film (Square Eyes. BBC) Bronze Best Animation Story(Square Eyes. BBC) Bronze Best Animation Design(Square Eyes. BBC)

2024 Cannes Lions - Shortlisted (Square Eyes. BBC)

2024 British Arrows - Craft Animation: 2D & Stop Motion - Silver
Entertainment & Sport Promotions - Shortlisted
Best 60s & Over Commercial - Shortlisted
Production Design - Shortlisted (Square Eyes. BBC)

2024 1.4 Awards - Nominated (Square Eyes. BBC)

2021 Campaign Media Awards grand prix (Channel 4 Sales Creative)

2019 Marketing Week Grand Prix (Robinsons)
2019 Campaign of the Year, The Chartered Institute of Marketing (Robinsons).
2019 Marketing Society Brand revitalisation (Robinsons)

2016 British Arrows, Nominated. (Mattessons 'The Snackarchist')
2016 Cannes, Nominated. (Mattessons 'The Snackarchist')

2015 British Arrows, Nominated. (HSBC Golf 'Anyone's Game')

2015 Cannes Lions, Shortlisted. (HSBC Golf 'Anyone's Game')

2014 Creative Circle, Nominated for Craft. (Toyota 'Movie idents')

2013 Gold British Arrows Craft Award, Best Music (Thinkbox 'Harvey & Rabbit')
2013 Bronze British Arrow (Thinkbox 'Harvey & Rabbit')
2013 Campaign Big Awards 'Nominated' (Thinkbox 'Harvey & Rabbit')

2011 Bronze British Arrow Award. (Thinkbox 'Harvey')
2011 Creative Circle Bronze Award- Best Television Commercial. (Thinkbox 'Harvey')
2011 British Arrows Bronze (Thinkbox 'Harvey')
2011 D&AD In-Book (Thinkbox 'Harvey')
2011 Campaign Big Awards 'Nominated' (Thinkbox 'Harvey')

2010 ITV's Ad Of The Year 2010. (Thinkbox 'Harvey')

2009 Media Guardian Innovation Awards ‘Winner’ (KnowTheSigns.com)
2009 Revolution Awards ‘Highly Commended’ Website Of The Year (KnowTheSigns.com)
2009 FWA Website Of The Day (KnowTheSigns.com)

2008 D&AD In Book (Heineken press)
2008 One Show ‘Runner Up’ (Heineken press)
2008 Cannes Lions Finalist (Heineken press)

2008 Campaign Big Awards ‘Nominated’ (Tesco)

 

Client List —

Sprite

Coca-Cola

Three Mobile

WWF

Google

Pinterest

British Airways

B&Q

Grants

Deliveroo

Chilly’s

On The Beach

Channel 4

Britbox

Durex

Charlie Bigham’s

Echo Falls

RE-ON

Amazon

BBC

HSBC

Robinsons (Britvic)

Richmond Sausages

Fridge Raiders (Mattessons)

Direct Line

VISA

EE

TESCO

ASDA

Audi

Toyota

Suzuki

Heineken

Guiness

Zovirax (GSK)

Pampers (P&G)

Thinkbox

Marie Curie

Made By Dyslexia

Weight Watchers

Sky One

Olympus

 

Pitches —

Uswitch

Suzuki

Richmond

HSBC

HSBC FUSION

Robinsons

Britvic